Calling UK fundraisers…June’s First Friday fundraising advice session is all about donor databases: What are they? What can they do for you? How should you choose one?
The session will take place on:
Friday 3 June 2016
LawWorks, National Pro Bono Centre
48 Chancery Lane,
London, WC2A 1JF
Donor databases are key to an organisation’s growth. Databases help retain a personalised approach, even as the volumes grow; they track fundraising performance and give insights as to how supporters respond to fundraising.
But choosing the right one is not easy unless you know the right questions to ask. This session will take you through the subject, including:
- The big picture – website, database, social media, accounting – How they fit together
- What a donor database does
- What is a 360-degree view of the supporter
- What is CRM?
- What are the options?
- Overcoming issues with your donor current database/supplier
- make your own donor database
- How much should / could I spend
- Using consultants
- Free resources
Leading this session for IFC is Robin Fisk, an experienced fundraising software expert who has designed and implemented donor databases for hundreds of charities. A co-designer of the Progress CRM solution used by Alzheimer’s Society, Amnesty International and the Wildlife Trusts among others, Robin launched Donorfy – a cloud-based donor database for small and medium-sized organisations, in 2015. He has earned a first-class reputation as a trusted advisor in the sector, and is a Trustee of two charities.
Places for this workshop are free, but there is a £30 booking deposit which will be returned to you after the event.
This workshop is open to anyone who works for a non-profit organisation with an annual turnover of under £1 million and is interested in fundraising.
Don’t delay, book your place now!