Celebrating World Book Day The IFC Way
World Book Day: UK vs rest of the world
You’re absolutely right if you think that World Book Day was already celebrated last month. Children all over the UK went to school dressed up as characters from their favourite story books. So how can we be celebrating World Book Day again?
Well, World Book Day was created by UNESCO on 23rd April 1995 as a worldwide celebration of books and reading. World Book Day is marked in over 100 countries around the globe, with the UK celebrating its first in 1997 to encourage young people to discover the pleasure of reading. However, the day was changed in for the UK in 1998 to deconflict with St George’s Day, as well as the Easter school holidays.
IFC celebrates World Book Day
So, with another chance to celebrate authors around the world, we thought it only fitting to celebrate our very own authors. The International Fundraising Consultancy is made up of expert fundraisers around the world, who have also turned their hand to writing…
Laurence Pagnoni, Director, IFC USA has written two books on fundraising:
- Fundraising 401: Masterclasses in Nonprofit Fundraising That Would Make Peter Drucker Proud – a ground-breaking book to equip you to deal effectively with the tough circumstances you will face, sooner or later, as a non-profit-sector fundraising professional
- The Nonprofit Fundraising Solution: Powerful Revenue Strategies to Take You to the Next Level – a guide to ensuring your non-profit has the same type of advanced organisational and competitive strategies that the most successful for-profit businesses have utilised to remain atop the leader-board.
Our Founder and Chair, John Baguley, has been writing about fundraising and the charity sector for decades. His books include:
- Fundraising and Zombies: A Guide to Charity Management – rips the lid off the zombie phenomena affecting so many charities and examines why charities underperform, get in to trouble and fail to deal with the zombies stalking their corridors.
- Successful Major Donor Fundraising: How Boomers Changed the Rules – an exploration of the increase of philanthropists from the baby-boomer generation, who turn towards the social conscience that was the hallmark of their youth.
- The Globalisation of Non-Governmental Organisations: Drivers and Stages – commercial companies and non-governmental organisations (NGOs) are internationalising at an increasing pace. Yet little is known about the management of NGOs during this process.
- My Generation: Why Age Affects Everything – this book looks at the differences between generational cohorts for those wishing to market goods or services to customers of all ages and to those interested in understanding the culture of each generational cohort.
- Successful Fundraising – a guide to the essential elements of fundraising to ensure your success.
- Successful Capital Appeals: How Boomers Changed the Rules – a guide to identifying how to maximize your income from all generational cohorts, not just the boomers.
Our Italy Director, Francesca Mineo has written on a subject close to her heart, adoption. Her books include:
- Adozione. Una famiglia che nasce – an authoritative guide and travelogue for grandparents, which begins with the announcement of the adoption until the arrival.
- Nessuno È Perfetto, Ma L’amore Si – no-one is perfect, but love is. The author takes readers on a journey of adoption, exploring her personal experience or the process.
All books are available via the links on this page.