August’s First Friday: London

If you’re not on holiday the first week of August then don’t miss our free First Friday fundraising advice session in London on Friday 4th August, which will focus on online fundraising and how to maximise your campaign’s success.


A recent study by JustGiving has shown that the causes people are raising money for online are changing, with the public and donors moving away from supporting charities in general and towards supporting named projects within those charities. The way we have to present our causes digitally will have to change.

This session will cover:

  • How online fundraising has changed in recent years.
  • How to diversify your online presence to capitalise on recent changes.
  • What we can learn from recent online fundraising campaigns.
  • How to copy and develop these ideas for your charity.

Leading this session is Jonathan Cook, a charity fundraising-insight specialist who studies the way supporters and donors give to charities. He’ll give his take on the changes to people’s online giving and developments in the charity digital marketplace.

The session will take place on Friday 4th August 2017 from 13:30 to 16:30 at BT, BT Centre, 81 Newgate Street, London, EC1A 7AJ.

Book your place now and avoid disappointment.