July’s First Friday: Amsterdam

museum copyIFC Netherland’s next First Friday Fundraisers advice session on 1 July 2016 will be exploring how cultural institutions that have a traditional offline support network can gain fundraising success online.

Whilst cultural institutions such as museums, theatres and art galleries are in need of donations, they are often eclipsed by the latest disaster, or cute puppies for that matter. By the very nature of what they do, museums, arts galleries and theatres have interested parties who physically visit them and who are keen to keep them ‘alive’. But is what those eager supporters give enough to keep them going? What other financial investment is needed to continue their vital cultural work and how do they go about getting it?

At the next First Friday Fundraisers session, we will be looking at how these very offline-driven organisations can keep the support and gain income online. Through clever marketing, a social media strategy and mobile apps, online giving is another, perhaps up until now, untapped income source for the arts. How can cultural institutions balance on and offline interest and giving?

Rui Guerra managing director of INTK (developers of digital strategy and interventions for art, technology and society) will talk through what has worked for his clients who include; the Van Gogh Museum, Stadsschouwburg Utrecht and Utrecht Centrum Voor de Kunsten, to name a few.

If you are interested in finding out more about online fundraising for the cultural sector, come along on 01 July to The Thinking Hut, Mauritskade 55C, 1092 AD, Amsterdam from 10.00– 13.00.

After the session you are invited to a networking lunch hosted by IFC. The cost of the session is 15 euros. If you would like to stay for lunch too, the cost is 20 euros. If you would just like to come for the lunch and network it is 10 euros.

To book your place click here or email helen.maynard-hill@groupifc.com.